Investigation into Language: Design Development - Logogram Posters

The development then progressed with the most successful layout design previously tested. Using the information gathered from primary research, the design selected 10 words to represent each logogram. These words were then searched in a thesaurus and dictionary, to further research specific symbolic references and synonyms in order to allocate an appropriate range of language and meaning. The main title word would then constitute an embodiment of the groupings and responses. This method allowed for a broad variation of wording that was also contextual.

20 was decided to be an appropriate and manageable number for the final Code series. With an alphabet of 26 letters, the design felt that in a progressive future where things are condensed and concise for ease, 20 would be suitable for convenience. The design also decided on an 100 day transition period, where one poster would be released to the public every five days. This was thus included as information on the bottom. 

Sizing and layout of the logograms was then played around with. Breaking the image section into four, provided a grid that worked nicely in producing a range of layouts that utilise the entire space. This design decision provides the illusion that the logograms are alive and moving within this black area, which in-turn echos a screen.