Monday, 23 April 2018

Goalz: Branding Production




Final Postcard Selections:
The productions follow a strict and clear grid system, aiding their success as a series. Furthermore the variety of artistic styles and mediums provides a great exemplification of the scope of submissions the campaign looks for, thus expanding its audience, and hopefully encouraging people to submit due to the success of how the images look in this context.  



















Summative Module Evaluation


Summative Module Evaluation 

The 505 module provided a platform for extensive investigation into the ideology of ethical design, which in turn influenced and progressed the contextualisation of my own practice. Hence, placing design in a context when it is used as a tool for constructive change and education ensured focus on my own outcomes. Design for a purpose, especially to affect positive change in the world presented to me for the first time as a designer the scope and impact achievable within the graphic design sector. Furthermore, my insight into colour, type and layout selections in relation to design purpose has further developed, assisting the efficiency of my designs. 


I have a strong interest in geography and politics and so being able to overlap the two subjects into my practice meant there was a strong commitment and motivation for the project, aiding its overall success. This freedom to exercise my beliefs into an unbiased and more focused translation, and through creative outputs, meant the concept was well informed. This is the advantage of reflecting real-life events in the practical work as to give a sense of urgency to the design.

Similarly, my strong interests in music outside of design further aided the incentives for studio brief one. The open and more ambiguous brief allowed for the freedom to explore new mediums and concepts. Editing and photography are definitely sectors of design my own practice wants to improve and learn more about. This provided an opportunity to fuse event planning, set design, photography, video production and more traditional graphic design (through the invite) into one outcome that clearly projects its intentions and is wholly experimental. It was certainly evident how perspective into the visual outputs of various eras (colour, type, image and layout) informed lucid design decisions and outcomes. That is to same the same with the target audience and campaign purpose for studio brief two.

Moreover, the productions from the module, especially studio brief two, have been the most aesthetically professional of my experience on the course thus far, presenting my evident engagement within the course. The accessibility and scope of software and resources available to the practice has enabled a greater sense of preparation for industry. Being able to create a functioning website, a printed production that was not faultily trimmed, as well as an outcome for an exhibition that genuinely reflected my original intentions, concludes the accomplishments of the 505 module.